Hand-finished artistry Classic moissanite earrings

Position flat back earrings as a premium yet accessible option that attracts style-focused buyers The low-profile design reduces returns and increases customer satisfaction Flat back pieces perform well across collections, from wardrobe staples to curated gift sets

Offer a spectrum from understated studs to striking hoops to maximize cross-sell opportunities Embrace a world of designs and find the perfect pair to reflect your unique style

• Stock classic metal flat backs—gold, silver, platinum—to appeal to traditional buyers


• Mix gemstone pops with sophisticated design to appeal to trend-forward shoppers


• Mix your flat back earrings with other accessories to create a cohesive look for merchandising

Clip-On Collections That Convert

Use clip-ons in promotional campaigns to target shoppers seeking easy glamour Clip-ons enable styling flexibility that supports higher engagement and repeat buys Promote clip-ons as styling tools that complement existing pierced collections

• Add clip-on brooches and necklaces to create cohesive clip-on campaigns


• Elevate daily looks with clip-ons that make styling effortless for busy customers


• Feel confident and radiant, knowing you've added a touch of magic to your style

Huggie Collections Built for Everyday Luxury

Feature huggie hoops in trend edits to drive attention and urgency Huggie hoops are size-efficient pieces that reduce shipping costs and increase margins Small huggies provide a balance of subtlety and presence that customers appreciate

• Mix and match them with your favorite outfits for a touch of trendy flair


• Use huggies as anchor items in capsule collections for omnichannel cohesion


• Stand out with huggies offered in eye-catching finishes and innovative textures

Hooping It Up: Timeless Charm in Every Curve

Provide hoop variations that cater to every customer—from subtle to statement Versatile hoops serve as visual anchors that increase outfit conversion on product pages Position hoop size variety as a way to personalize customer selection

• Leverage hoop appeal to enhance customers' personal style and increase average order value

Effortlessly Chic: Flat Back Earring Styles trendy

Feature flat backs in core collections to appeal to a broad buyer demographic Create content that highlights flat backs in both relaxed and formal wardrobes Position flat backs as understated luxury that performs well in repeat purchases Create bundles mixing classic and intricate flat backs to encourage exploration

• Promote material variety as a way to personalize customer selections


• Rotate design focus seasonally to keep the collection fresh and engaging


• Use lifestyle segmentation to show flat backs in everyday and celebratory contexts

Unlock Clip-On Magic: Easy Glamour for Non-Pierced Customers

Want sparkle without the commitment? Clip-on earrings are a scalable category that removes barriers to purchase Pair clip-ons with pierced options to encourage add-on sales and higher lifetime value Leverage click-and-collect and easy returns to remove friction for clip-on shoppers Use clip-ons to broaden your brand voice and showcase inclusive styling options

Huggies: Build Loyalty with Comfortable Classics

Prioritize comfort-forward huggies to reduce aftercare inquiries and increase repeat purchases Promote hypoallergenic and soft-touch materials to attract sensitive-ear customers Whether it's playtime or evening wear, comfort-focused styles keep customers happy and coming back

Provide diverse comfort-driven styles to accommodate every lifestyle and age group

• They present a dependable option that encourages bulk and repeat purchases


• A variety of fits and adjustable features cater to diverse wearer needs and preferences


• Use functional selling points to support higher price tiers and reduce churn

When choosing ear accessories focused on care and comfort, rely on our tested selections

Hoop Performance Handbook

Curate hoop selections to match face shapes and style segments for better fit Use hoop imagery in lifestyle campaigns to increase aspirational appeal Whether you're drawn to chunky or delicate styles, there's a perfect hoop waiting to accentuate your unique personality

• Discover size-based bundling strategies to simplify buying decisions


• Embrace materials that align with your brand's sustainability and quality claims


• Style hoops with seasonal trends to make collections feel timely and urgent

Use editorial content to show creative hoop wear and inspire customers to buy more

Eye-Catching Hoops to Lead Campaigns

Position statement hoops as focal pieces that increase conversion on key pages These aren't your average earrings; they're designed to make a bold impression and become the focal point of any ensemble Choose from a variety of shapes like geometric, circular, or oversized to perfectly match your vibe Combine experimental finishes with classic shapes to appeal across audiences Use statement hoop storytelling to connect emotionally and motivate purchase decisions

Flat Backs and Extensions: Build a Full Earwear Catalog

Offer both classic and statement earwear to capture every purchase occasion and buyer intent Traditionally, flat backs were the staple choice, providing a secure and subtle hold that customers trusted Use back-style variety to justify tiered pricing and communicate functional value

• Use wire backs for lightweight statement pieces that require subtle, elegant fastening


• Leverback, latch back, and hoop back designs ensure a secure fit for heavier statement pieces


• Click-top and push-back designs combine ease of use with dependable security for retailers

Personalize earwear lines using back-style choices to create curated experiences for customers

Ear Candy Essentials: Essentials That Attract and Retain Shoppers

Position ear candy as essential pieces that increase customer engagement and referrals Market earrings as instant outfit enhancers to shorten customer decision paths Educate customers about how to mix styles for unique, personalized looks

• Comfort Huggies


• Drops


• Cartilage earrings

Don't be afraid to mix and layer different types and styles for a truly personalized look that drives customer loyalty